Digital screens in clinics: transform the patient experience

In a world where customer experience is increasingly important, clinic and office receptions need to evolve. Comfortable chairs and outdated magazines are no longer enough. Modern patients expect welcoming, informative, and technologically updated environments. In this context, the use of digital screens emerges as a strategic solution to transform the patient experience from the moment they enter the clinic.

Reception areas without attractions can increase patient anxiety, create an impression of neglect, and contribute to overall dissatisfaction. Long waiting times, lack of clear information, and cold environments negatively impact the perception of service quality.

Using digital screens in reception areas offers entertainment, education, and information. They help reduce patient anxiety, showcase clinic services professionally, and convey a modern and attentive image.

• Reduce anxiety: Light and informative content distracts patients.
• Educate patients: Present health tips and treatment news.
• Service marketing: Promote procedures and clinic differentials.
• Modernize image: Convey professionalism and technological innovation.

• Prevention and wellness tips.
• Simple explanations about procedures.
• Testimonials from satisfied patients.
• Promotions and special packages.
• Welcome messages and useful reminders.

A dental clinic can show short videos about oral hygiene. An aesthetic clinic can display procedure results, always respecting client privacy. The important thing is that the content is useful, interesting, and adapted to the target audience.

With solutions like SignsBy, any Smart TV can become a visual communication channel without the need for expensive equipment. Simply access the system through the TV browser and update your content remotely, simply and efficiently.

The Smile More Clinic implemented digital signage with SignsBy and saw a 35% increase in the adoption of new treatments promoted on reception screens. Additionally, internal surveys showed a significant improvement in patient satisfaction regarding the clinic environment.

• Repeating the same content without updates.
• Using very long and tiring messages.
• Cluttering the screen with too much information.
• Leaving outdated or irrelevant content.

Investing in digital screens at your clinic's reception is a smart way to modernize your service, educate your patients, and enhance your brand. With accessible solutions like SignsBy, you can take this step simply and effectively. Add value to your patients' waiting time and stand out in the market!